The town of Razlog lies in the Razlog valley and is surrounded by three mountains - Rila to the north, Pirin to the south and the Rhodopes - to the east. Its distance to the capital city of Sofia is 155km.

The town of Razlog is mostly famous for its houses of the so-called Razlog-Chepino architectural style that spread during the Bulgarian Renaissance period. Nowadays, there are 41 such houses in good condition in Razlog, and some of these have been transformed into museums of history and ethnography.

Razlog is located near the popular Bansko ski center and the village of Banya which is rich in mineral waters. In the vicinity of Razlog, one can take hiking tours to natural sights and archeological remains.